Why Shop With Us?

  • WE SOURCE ONLY THE BEST PRODUCTS

We do thorough research and vetting of every product that we carry so that we can carefully curate a selection of products with exotic ingredients that are proven to work.

  • WE GET TO KNOW OUR BRANDS

We  pride ourselves on the relationships we form with each brand.  We get to know each brand on a personal level, learn their products, processes and back stories so that we can bring you brands that you will feel good about supporting.

  • WE OFFER VEGAN, ORGANIC AND GLUTEN FREE PRODUCTS

 Great hair care isn't just a trend, it's a lifestyle.  What you use in your hair should reflect who you are and what you believe in.  Our growing collection of vegan, organic, gluten-free and cruelty-free products will give you choices that reflect your values and the things that are truly important to you.

  • WE BELIEVE IN SOCIAL AND ETHICAL RESPONSIBILITY

Many of the unique, exotic ingredients that you find in hair products come from areas that are often exploited.  We believe in preservation of the land, environment and traditions and we also believe that product manufacturers should trade fairly and ethically with the people of those areas.  The brands in our collection respect those principles and share those common values.

  • WE OFFER CONVENIENT WAYS TO TRY NEW PRODUCTS

You don't just have to take our word for how awesome these products are although we really would love it if you did.  With our flexible membership options, you can choose full size products to try out and we ship them for FREE!

  • WE EDUCATE YOU ABOUT THE INGREDIENTS IN YOUR PRODUCTS

We believe you should be well-informed about the products you buy and what is inside them.  That's why we have a resource section that provides information about different types of exotic plants and extracts found in hair care products and how each one benefits your hair.  

  • WE REWARD YOU FOR SHARING

We think what we're doing to bring our customers authentic, premium quality hair care is really special and we want everyone to know about it.  Our customers are our best PR and we appreciate every single referral we get.  As our customer, you can receive a 10% commission on every purchase generated from referrals that you send to us.  We also do occasional gift card giveaways just for leaving product reviews on our site.